Designer #1 tasked to champion products from scratch into the market for crashlytics now fabric.io. A single designer responsible for crash-reporting, 0-1 mobile analytics, and 0-1 beta-distribution product lines. Created captivating yet cohesive deliverables, including full-scale designs, high-fidelity mock-ups, and processes to craft effective research to gather data that drove decisions and correctiveness in the product suite.
Created the Fabric motif, and design for Twitter Fabric and dev.twitter.com that would allow development and design to be guided into product development. Designed the experience and interactivity for all of the crashlyitcs product portfolio including desktop, iOS, and web/mobile applications.